VIDEO SPONSORSHIP
Use the high engagement factor of video to attract and engage customers by sponsoring popular editorial videos on this website.
VIDEO SAMPLER
View a compilation of videos produced by our Video Team.
Why Online Video?
Online video ads are up to four times more
impactful
than other online formats, with 80% of website
visitors
viewing video ads.
Viewers are over five times more engaged with video
content, with viewers taking action by clicking
through
to the advertiser’s website, searching for more information
about the product, forwarding the video ad to friends,
making
a purchase, etc.
Customers would rather watch a 4-minute video
product
demonstration than read three or four web pages.
(Source: Klipmart Research Study and Online Publishers Association (OPA): Frames of Reference: Online Video Advertising, Content and Consumer Behavior)
Sponsorship Package
Description: Sponsorship of editorial video. (One sponsor per video)
Duration: Range: 2 - 7 minutes (average 3 mins.)
Format: Streaming video mixed with stills and interviews
Content: To be decided by our editor
Promotion:
- 15 second pre-roll video featuring Sponsor
- Big box ad adjacent to video with links to Sponsor’s website
- Banner ads throughout our website promoting video
- Banner in weekly email newsletter promoting video
- Exclusive email blast to our subscribers to promote the Online
- Link to Online Video Feature on Home and Article pages
Archive: Archive of video for 3 months
Tracking Report: Track the number of uniques and time spent watching video
Contact Us
For information about specific sponsorship opportunities, Contact Us»
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Grow Your Business
through Content
Growing a business through the creation and delivery of proprietary editorial content that customers actually look forward to receiving is the new gold standard in business-to-business marketing, and one which savvy marketers have already embraced. In North America, marketers spend over $30 billion per year on custom publishing.
Download a FREE whitepaper that examines what it takes to create content,
whether in an e-newsletter, magazine or online format, and how marketers
are using it to beat the competition and grow sales.
Download »»
Scott's Content Creation Services
EMAIL NEWSLETTERS
Having your own e-newsletter is a great way to strengthen your profile within
your industry, drive traffic to your website, generate sales leads and maintain
your relationship with existing customers. We'll create an e-newsletter
for you.
More info »»
CUSTOM MAGAZINES
In addition to Scott's own award-winning magazines, we develop and manage
client-owned magazines.
Magazines are coveted, anticipated, poured over and passed around by readers.
A custom magazine can become the cornerstone of your marketing strategy,
helping you to stand out from a crowded field and have a deeper relationship
with your existing customers.
Contact Us for a free consultation.