MGA International Logo

MGA International has been in business for 23 years as a family-owned and operated logistics trucking company. Located in Toronto Ontario, MGA International provides transportation, freight and logistics services to destinations throughout North America. The knowledgeable and friendly team at MGA aim to ensure complete peace of mind for all your freight management and shipping needs.

MGA international tab 1

The Challenge

MacRAE’S onboarded MGA International in September 2016 with the goal to grow their client base not just within Canada but also throughout the United States. The owners, Greg and Brad Grimes chose MacRAE’S to revamp their website to help get their site ranked higher in search engines and to get in front of more qualified customers.

Solutions Provided by MacRAE’S

  • MacRAE’S started with a fresh new responsive website and a customized SEO campaign targeted for the types of shipments MGA wanted to attain
  • The new website was made with best UX/UI keeping SEO guidelines in mind
  • MacRAE’S setup MGA with chat software, enabling them to answer questions posed by interested prospects filling out request for quote forms. MacRAE’S started a retargeting ad campaign for visitors that didn’t convert
  • Call tracking was added to the website, so that MGA could start to monitor the types of business coming from their online marketing efforts
  • Our SEO team performed keywords research, webpage content analysis, meta tags and other necessary on-page optimization activities
  • Our content and social media team planned the blogging and social media presence on multiple channels to increase the brand awareness

Keywords Ranking Improvement:

Keywords Ranking Graph

The Results
conversation_icon
114%%
Conversion
Improvement
Organic traffic image
195%%
Organic Traffic
Improvement
Google - image
28
Keywords on page 1
of Google
desktop traffic 1
162%%
Desktop Traffic
Improvement
desktop traffic 1
70%%
Desktop Conversions
Improvement
Total traffic improvement
202%%
Total Traffic
Improvement
Page session 1
135%%
Pageviews
Improvement
Mobile traffic
372%%
Mobile Traffic
Improvement
canada traffic
38%%
Canadian Traffic
Improvement
New users improvement
216%%
New Users
Improvement
canada traffic
268%%
USA Traffic
Improvement
Mobile traffic
344%%
Mobile Conversions
Improvement
Organic traffic image
372%%
Referral Traffic
Improvement
Phone image
40
Calls on Average
Per Month
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MGA international VP

MacRAE'S has improved all areas of our digital marketing. We have the ability to track incoming calls and have meaningful chats with users on our website that are turning into business. Our continually increasing web traffic is helping achieve our business growth expectations.

Greg Grimes V.P. of Sales and Marketing
Experts Call