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1-800 RID-OF-IT is a junk removal company in Greater Toronto Area (GTA), specializing in commercial and residential junk removal services along with event clean-up services. They are a BBB accredited business and have received HomeStars Best of Toronto Awards for Junk Removal.

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The Challenge

MacRAE’S onboarded 1-800 RID-OF-IT in November 2016 with the goal of increasing their online presence both organically and Paid. They wanted to generate more organic and paid leads in Greater Toronto Area (GTA). Additionally, they wanted to merge their micro websites and create a new website with best UX/UI.

The Solution

  • Our team started the work with merging the microsites and redirected them on the main website https://www.ridofittoronto.com/
  • Web development team concepted the new website and launched the new website in 2017
  • The new website was made with the best UX/UI keeping SEO guidelines in mind
  • Simultaneously, we did deep competitive research and implemented best practices on the website
  • Our SEO team implemented on-page strategies including keyword research, meta tags, webpage content update, internal linking, and blogging
  • In combination with our own backlink prospects, this has resulted in a diverse link profile that keeps growing every month
  • We implemented strategic PPC campaigns that helped 1-800 RID-OF-IT to get relevant conversions via smart, display and search campaigns with low CPA

Keywords Ranking Improvement:

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CLUTCH REVIEW:

The Results
Organic traffic 1
115%%
Organic Traffic Improvement
New users improvement
294%%
New Users
Improvement
Page views
193%%
Pageviews
Improvement
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113%%
Conversions
Improvement
bounce rate
22%%
Bounce Rate
Improvement
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MacRAE'S has helped us improve all areas of our digital marketing. After updating our website and blog, our rankings continued to skyrocket month after month. We've had over 35% increase in our leads.

Rick Crawford RID OF IT
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