Customer retention is the key to long term growth. That’s a basic business principle. Yes, new sales are necessary, but…
Working as a sales rep targeting the medical profession is hard. Medical professionals are highly trained individuals, very academic, pragmatic,…
Any B2B company hoping to generate business in 2020 must recognize that social media is an important element to be…
How important is the Western Canada economy to the country? Despite challenges in the critical resource sector, Western Canada still…
Let’s consider a B2B product you need to sell in British Columbia. Perhaps it’s a niche product, one that most…
The only sure thing in life is death and taxes. We’ve all heard that line. Certainly, in business, taxes are…
There are many steps involved in building solid brand awareness for your products. For marketers and business owners who want…
How do you start the process of finding the right wholesaler for your brand? That’s a question many manufacturers and…
Dispensing medications efficiently is the number one priority for every hospital drug store, so it is imperative to remain fully…
Canada may have four seasons, but salespeople only recognize two: busy season and slow season. Like most sales jobs, B2B…
Drug and medical supply shortages are not uncommon. They can happen as a result of seasons, accidents, trends, and of…
The past few decades have seen monstrous strides in the effective treatment of disease, largely due to biopharmaceuticals. From everyday…