An Overlooked Source of Booth Personnel

8 years ago

To parody the old joke, “How many customer service people does it take to handle a question?” The answer is…

Selling at the Speed of Silence

8 years ago

Sometimes watching sales people in action is like watching a tennis match; the prospect asks something and we lob back…

The Nine Questions You Should Ask Before Attending Any Trade Show

8 years ago

If the statistics are correct, more companies can credit their success to participating in trade shows than any other marketing…

What Are You Really Saying?

8 years ago

When you get in front of a prospect or customer for that important meeting – What are you saying? Are…

Forecasting

8 years ago

Forecasting is one of the most important functions for a successful sales rep. Accurate forecasting ensures a rep is qualifying…

Death Of A Salesman 2.0?

8 years ago

While I think it is important for experts and pundits to challenge sales people to stretch and evolve, to stay…

Your Exhibit Program Living Up To Its Potential

8 years ago

When I reflect on my childhood, these words spoken by my teachers still haunt me,” He has the ability but…

How to Ask Powerful Questions

8 years ago

Some questions are extremely valuable while others are exceptionally weak. You want to take advantage of the power strong questions…

Flyers are Not Salespeople!

8 years ago

Dear Jenae, I have approximately 25-30 potential clients that contacted us inquiring for business. I send them our marketing material…

Find New Display Ideas with Your Expo Eyes

8 years ago

You are looking for a new trade show display. You’ve been to a number of booth builders’ show rooms, seen…

Distributors Beware: Online Companies Are Changing the Rules

8 years ago

According to an article on CNBC.com, the “Amazon juggernaut sets its sights on its next victim: The middleman”.The article describes…

Recording Quality Lead Information

8 years ago

With so many electronic methods of recording lead information you would think the old manual lead sheet should be showcased…