Choosing a Healthcare Directory Provider to Excel at Business Expectations

If you’ve come across our other articles, we’re sure you’ve been familiarized with the profound benefits you can gain by making use of a Canadian hospitals directory in your marketing efforts.

In this piece, we will outline the qualities of such a database and what you may expect to find in one. This can also serve as a list to indicate what you should look for when choosing such a database.

What Every Canadian Hospitals Directory Needs to Have

Whether you wish to work with an Edmonton hospitals list, or need a list of hospitals in Calgary, there are several qualities a database with such information absolutely needs to have.

Accuracy of Data

This means the information is

A. Precise and detailed, collected by data professionals, and

B. Constantly updated and verified for its validity

A database is only worth as much as the information in it. When the contact information of a certain healthcare facility changes, it must change in the database as well. No single person is capable of aggregating and maintaining a database of such weight alone.

Richness of Data

A Canadian hospitals directory database should not just list the establishments and their contacts. And it won’t stop at hospitals either. You will find information on how to reach physicians, specialists, pharmacists, alternative medicine practitioners, and more.

It will have hundreds of thousands of practitioners in any field, tens of thousands healthcare facilities, and organizations. Each of those will be rich with contacts for different departments connecting you directly with managerial staff, i.e. the decision-makers.

Segmentation of Data

For data to be truly actionable and useful, all information in a Canadian hospitals directory needs to be segmented. When a seller, distributor, or equipment of materials, or a provider of insurance to healthcare facilities seeks out their market, it is imperative to be precise.

Here are some examples.

When targeting healthcare professionals, you may wish to focus on:

  • Physicians
  • Pharmacists
  • NPs / RNs
  • Dentists
  • Veterinarians
  • Vision Specialists
  • Dieticians
  • Physiotherapists
  • Occupational Therapists
  • Foot Doctors
  • Chiropractors
  • Naturopaths

Or any combination of the above categories of healthcare providers.

Another example that you could expect goes far beyond say an Edmonton hospitals list or a list of hospitals in Calgary. A database-style list will allow you to choose between very different types of healthcare facilities.

For example:

  • Pharmacies
  • Hospitals
  • Extended Care Facilities
  • Retirement Homes
  • Specialty Clinics
  • Professional or Clinical Associations
  • Government Agencies
  • Testing Laboratories
  • Medical Research Labs
  • Schools/Universities

This is just some of the information that our Canadian hospitals directory has to offer. You can find out the full extent of its scale and potential to your business by opting-in on the demo version we offer for free.

Lori Meloche

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