Peggy Owen

The Importance of Localizing your Lead Generation Approach in Canada

Canada is a diverse, multicultural country, with unique regional identities and linguistic variances. With such a unique demography, it's imperative…

3 years ago

Challenges and Opportunities in Using Medical Databases for Research in Canada

In B2B medical sales, establishing a strong network of healthcare professionals is crucial. While personal connections and referrals can go…

3 years ago

Leveraging Customer Data to Improve Sales and Marketing Strategies

Are you tired of creating generic marketing and sales strategies that simply do not work? Have you ever asked yourself,…

3 years ago

The Importance of Data Privacy in Business Databases

Data is the new gold, and businesses today cannot survive without it. Companies create and store large volumes of data,…

3 years ago

How Technographic Data Can Help Your B2B Sales Team

As a business, you know having the right data is essential for making the best decisions. This is especially true…

3 years ago

Understanding the Stages of the B2B Sales Pipeline

The B2B sales pipeline is a critical tool for any business selling products and services to other businesses. It’s a…

3 years ago

Establishing Your Goals for Using an Online Sales Directory

If you’re looking for ways to increase your digital presence, one of the best tools is an online directory. A…

3 years ago

Little Known Tips about Selling to Contractors

Contractors either inherit their business or pave their own way after years of building up a community reputation and a…

3 years ago

Selling to Pharmaceutical Institutions

According to the Grand View Research market analysis report, the size of the worldwide pharmaceutical manufacturing market was estimated to…

3 years ago

Considerations for Selling to Wholesalers

The ideal distribution system for manufacturers would be to sell their products directly to the customers. However, the distribution system…

3 years ago

What the B2B Industry Brings to Healthcare

According to various surveys, many healthcare sectors are often reluctant to attract new clients via online promotion. That’s because many…

3 years ago

How Data Quality Affects Marketing Campaigns

Data lies at the heart of marketing strategies. Most of the time, the success of a marketing campaign depends upon…

3 years ago