Education

Network Like a Pro

One of the highest ranking reasons that attendees identify for visiting an exhibition or event is their ability to connect…

7 years ago

Being Customer Centric Is Not About Being Nice!

“I really care about my customers,” Terry told me as we were driving to an appointment. “I try to do…

7 years ago

FU Is For Follow Up

If you follow this blog, you may have seen that several times I have suggested that those people who are…

7 years ago

What’s in it for the Mentor?

Time and time again people wonder why mentors sign up for a mentoring program and what they get out of…

7 years ago

The Mentor Quiz

Mentors guide, motivate, inspire and support – enabling the mentee to achieve their goals and aspirations. Mentors also have a…

7 years ago

The Mentee Quiz

The mentee’s role in the relationship is just as important as the mentor’s. Where the mentor offers guidance, motivation and…

7 years ago

Making the Internet work for you: it starts with understanding your customers.

Every marketing program should start with the same basic questions: Who is your customer? What stage of the buyer’s journey…

7 years ago

What Is a Link Profile and Why Should You Care?

There is a direct correlation between search engine rankings, website traffic, and inbound leads. This is why it’s crucial to…

7 years ago