A while back I posted a question on the TSEA (Trade Show Exhibitors Association) Group on LinkedIn about the use…
Thinking back to one of the great cult films of the 1980s…Caddyshack. There is a conversation between Ty Webb (Chevy…
To parody the old joke, “How many customer service people does it take to handle a question?” The answer is…
Sometimes watching sales people in action is like watching a tennis match; the prospect asks something and we lob back…
If the statistics are correct, more companies can credit their success to participating in trade shows than any other marketing…
When you get in front of a prospect or customer for that important meeting – What are you saying? Are…
Forecasting is one of the most important functions for a successful sales rep. Accurate forecasting ensures a rep is qualifying…
While I think it is important for experts and pundits to challenge sales people to stretch and evolve, to stay…
When I reflect on my childhood, these words spoken by my teachers still haunt me,” He has the ability but…
Some questions are extremely valuable while others are exceptionally weak. You want to take advantage of the power strong questions…
Dear Jenae, I have approximately 25-30 potential clients that contacted us inquiring for business. I send them our marketing material…
You are looking for a new trade show display. You’ve been to a number of booth builders’ show rooms, seen…