How to Generate Leads and Turn Them into Customers

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To generate sales you need a list of businesses you can target. To develop great target lists you need to prospect potential clients. To prospect, you need to know the best resources to use to find qualified leads to which you can sell your products and services. Given those realities of B2B sales, it’s more important than ever to utilize available digital technologies by subscribing to a comprehensive online business directory.

Lead Generation Made Easy with Scott’s Directories

Data is king when it comes to effective lead generation techniques. Mining the gold found in Scott’s Directories business directory Canada platform is the quickest way for sales and marketing professionals to generate qualified leads more efficiently. Let’s say you’re a sales rep looking to conduct B2B sales to the medical sector. By subscribing to such a platform, your team will have access to a company directory Canada listing over 190,000 businesses across the country. With 35 different search options, your sales reps can micro target any potential business within the medical sector simply by narrowing the search. If your target is dental clinics in Nova Scotia, you can quickly generate a complete list of business names that satisfy your search criteria. Even better, you will also gain valuable information on that business, including address, website, and key contact information of the people who can make the decision to purchase your product or services. That list gives your sales team an incredible starting point from which they can begin to craft their sales pitch.

Turn Qualified Leads into Active Clients Using Scott’s Directories

Better conversion rates mean increased profitability. To ensure your sales team is achieving a high rate of conversion, they need to have the proper tools. A subscription to a business directory like Scott’s Directories provides them with a competitive advantage that saves them time and effort when generating new business leads. Scott’s offers the leading database for B2B categories, along from manufacturing and industrial businesses to high-value prospects in finance, retail and medical. To recap:

1. Scott’s is the leading source for identifying important business prospects across Canada.

2. It contains over 190,000 detailed B2B Company database list & reliable contact information on over 1.2 million key-decision makers at those firms.

3. It’s the best single source for helping you make meaningful connections with the right professionals

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