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Lori Meloche
Professional Title & Current Role
  • Vice President, Marketing – Scott’s Directories
Professional Profile Links
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Lori Meloche is the Vice President of Marketing at Scott’s Directories, where she oversees the company’s marketing strategy and brand development with a distinctly strategic approach. Drawing on more than 20 years of experience, Lori blends business acumen, creative vision, and strategic insight to drive organizational growth and innovation. She holds a diploma in Graphic Design from Sheridan College and management credentials from Ivey Business School. Since joining Scott’s Directories in 2017, Lori has played a pivotal role in shaping the company’s direction and market impact through data-driven, forward-thinking strategies. Outside of her professional accomplishments, Lori is also committed to giving back as Outreach Coordinator at St. Ignatius Loyola Catholic Church, where she leads fundraising and community support initiatives. Her leadership, strategic expertise, and passion for both business and community make Lori a trusted voice in marketing and outreach.

Roles / Notable Work
  • Vice President, Marketing at Scott’s Directories (2017–Present)
  • Outreach Coordinator, St. Ignatius Loyola Catholic Church (2010–Present)
  • Led numerous successful fundraising and community initiatives
Affiliations & Memberships
  • Outreach Coordinator, St. Ignatius Loyola Catholic Church

Written

Lori Meloche's latest articles

In the bustling landscape of Canadian commerce, wholesalers play a pivotal role. Yet, amidst the fierce competition, scaling opera...

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Do you often make decisions based on your intuitions? It’s time to change that! In today’s fast-paced business environment...

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In the fast-paced world of industrial commerce, the accuracy and detail of business directories have never been more crucial. Comp...

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If you seek success and growth in your business, precision-targeted marketing in the healthcare industry with the strategic use of...

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How do you capture the attention of healthcare professionals in a world filled with information? In the intricate area of healthca...

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In the realm of B2B pharmacy sales, particularly in Canada, achieving success is a multifaceted endeavor. It involves crafting a c...

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In B2B sales and marketing, success hinges on connecting with the right audience. You can have the most compelling content and a s...

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As a business owner or marketer, finding the right target audience is essential for the success of your business. Scott’s is...

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In today’s fiercely competitive business environment, finding and reaching potential customers is crucial to your organizationâ€...

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If you are involved with marketing and sales in the Canadian B2B market, you know how challenging it can be to generate high-quali...

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Data has always had significant value in businesses, and data quality plays a crucial role. When it comes to business databases, a...

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When it comes to researching companies for B2B sales, there are a few different directories out there, each with their own strengt...

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