The sales team is the primary revenue source for most businesses. However, this revenue is not without significant cost. If not carefully managed, this revenue source can easily become a money pit. There are five areas business executives should watch to ensure they make wise investments in their sales teams.
In all the years that I have been in the sales consulting business, the one phenomenon that I always find surprising is how many sales reps simply email over quotes & proposals to their customers instead of presenting it to them (via phone or face-to-face).
You woke up this morning and decided that today is the day to get sales training for your team. But what is driving that decision? What makes you think you really need sales training? Before setting out to find a sales trainer, the next best step may be to assess the sales team since there are a lot of options out there. Do they meet your profile for your ideal salesperson? If not, training becomes secondary to finding sales talent that meets your needs. With the right sales people onboard, there are five keys to making a sales training decision.
At a recent conference, a sales rep was telling me about a deal he should have won. After hearing his story—I couldn’t help, but agree. He should have made the sale.
Even worse, it was clear that someone was ruining his chances. And I knew exactly who it was. (This same person has sunk my own deals too.)
David walks into Mr. Stevens’ office for a first meeting. He shakes Mr. Stevens’ hand, opens his briefcase and proceeds to lecture about the greatness of his products. The harangue lasts about 45 minutes. As he continues to talk, David packs up his materials, again shakes Mr. Stevens’ hand, and walks out of the office.
It’s that time of year again when salespeople lift their heads up from their cubicles to see if there is a better opportunity out there. So, what do I mean by “that time of the year?” Actually, it’s most every day. The way most salespeople are wired, they have an insatiable urge for more. More money! More responsibility! More, more, more!